YouTube hook and script analyzer

To analyze a YouTube hook, paste the video link below and select Analyze hook. You get the first 30 seconds word for word with times, the type of hook it uses, and its structure from hook to promise, content and call to action, each backed by a quote. Add your topic to get three rewritten hooks.

Loading…

How to analyze a video hook in 3 steps

Paste the link of a video you want to learn from.
Optionally add the topic of your own video, then select Analyze hook.
Read the structure and quotes, and adapt a rewritten hook for your video.

Example output

Real output of this tool, generated on 2026-10-07 from a video in the public library: MrBeast Joins The Sharks And Likes What He Sees | Shark Tank US | Shark Tank Global (Shark Tank Global). It is shown unedited; a run on the same video can word things differently.

Input

Your topic: starting a small online store

Output

Hook type: direct promise

First 30 seconds
0:02 Next up is a company using AI to re-imagine the ultimate classic toy. Hey Sharks, I'm Andrew. And I'm Kevin. We're both dads from rural Pennsylvania and we're here seeking $200,000 for a 10% stake in our company.
0:24 Sharks, play isn't what it used to be. Kids glued to their phones, their tablets, video games. We love technology, but not like this. Well, we want to see kids get up, get outside, get in the backyard and just invent crazy games. That's why we created Ball 2.

Structure
0:02 Hook: The video introduces a company using AI to reinvent a classic toy.
   "Next up is a company using AI to re-imagine the ultimate classic toy."
0:24 Promise: The founders state their goal to get kids moving and inventing games with Ball 2.
   "Well, we want to see kids get up, get outside, get in the backyard and just invent crazy games."
0:40 Content: The founders demonstrate how Ball 2 uses AI, sensors, and a mobile app to create and play custom games.
   "Ball 2 is a toy that gets people moving and creating with AI."

Pace (Pro, words per minute)
hook: 102
promise: 184
content: 176

Rewritten hooks for your topic
1. Next up is a business teaching you how to launch a thriving online store from scratch.
2. Well, we want to see aspiring entrepreneurs build profitable businesses and finally achieve financial freedom.
3. That is why we created the ultimate blueprint for starting a small online store.

Free and Pro

Without an account: AI tools need a free account.
Free account: 5 AI runs per day, videos up to 60 minutes. One video at a time.
Pro: 30 AI runs per hour, videos up to 120 minutes. Compare up to 5 videos side by side, with the speaking pace of each part.

What the analysis is, and is not

The first 30 seconds are copied from the transcript, not summarized. The hook type is one of a fixed list (question, bold claim, curiosity gap, story, statistic, contrast, demonstration, direct promise). Each part of the structure points to the line where it starts, with a quote you can check. There is no "viral score": nothing here predicts views. Pace, on Pro, is counted by code as words per minute from the transcript.

Limits you should know

AI tools need a free account. A free account gets 5 runs for videos up to 60 minutes. Pro allows 30 runs per hour for videos up to 120 minutes. A run that fails or finds nothing reliable is not counted.
Results are private to you. They are not added to the public transcript library and not listed in the sitemap.
AI output can contain mistakes. Every title and sentence is checked against the transcript and dropped if it is not supported, but you should still read the result before you publish it.
Rewritten hooks are suggestions for your topic, not quotes from the video. They never name people or brands that are not in your topic or the video.

FAQ

Can I analyze a competitor's video?

Yes, any public video with a transcript. Use what you learn as a pattern, not as text to copy.

What are the hook types?

question, bold claim, curiosity gap, story, statistic, contrast, demonstration, direct promise. The tool picks the one that fits best.

Does it score my hook?

No. Scores without data would be guesses. It shows the structure and the evidence instead.

How are the rewritten hooks made?

From the hook technique of the analyzed video and the topic you type. Read them as drafts.

Is the result public?

No. It is private to you and not added to the public library.

By Kenji Saito · Updated 2026-10-06